VIZHU team developed the control system and created the content for LED steles. We set up and put equipment into operation, developed interactive activities, and maintained the steles for a year to ensure their smooth operation.
Hundreds of diodes in the space create a bright 3D image.
LED STELES
CENTRAL PLACES IN MOSCOW
LED constructions are located in the most popular places in Moscow such as Zaryadye Park, and Vorobyovy Gory observation platform in front of the Gorky Park entrance.
8
places
500000
diodes
ALL THE YEAR ROUND
During the year, we developed and updated content for each holiday
The steles were arranged one at a time and in groups.
INTERACTIVE GRAPHICS
We developed an easy-to-use interactive system
Using their mobile phones, anyone could run a story they liked. If there were many people who wanted to do so, we developed an electronic queuing system.
Point your camera at a QR code
Choose a story
Enjoy!
42
interactive stories in 2020
10
LED steles
NEW YEAR
On New Year's Eve, we reminded the citizens how many days were left until the holiday, and scattered snow all over the streets when the weather let us down
We congratulated people on Victory Day and gave them the opportunity to launch fireworks to commemorate the heroic deeds of the people. At Easter people could enjoy candles, kulichi, and colorful Easter eggs. We did not limit ourselves only to traditional holidays but also took part in Moscow city festivals. Spring was welcomed with music.
Moscow A Cappella Festival
Content can be created for any event – be it a city holiday or a special event. We developed a stele control system which is a cloud service that provides interactive control and uninterrupted operation of the steles according to schedule.
3
simple steps to run the story
16
stories for each holiday
PARTICIPANTS OF THE PROJECTION
Client Economiton Content and development by VIZHU
Account director Ilya Faizov Designers Evgeny Berezin, Svetlana Didenko Technical manager Semyon Onishchenko Technical director Anatoly Yuntsevich Engineers Ivan Chumanov, Aleksandr Filin Producer Regina Porshneva Back-end developer Maksim Popov Motion designers Aleksandr Ugodnov, Petr Mishin Art director Petr Mishin Developers Denis Akopov, Anton Sosulnikov